6DuckLearn Skills

brainstorm ideas new

Brainstorm feature ideas for a new product in initial discovery from PM, Designer, and Engineer perspectives. Use when starting product discovery for a new product, exploring features for a startup idea, or doing initial ideation.

product-management Tags: pm-product-discovery, product-management, pm-skills

Brainstorm Product Ideas (New Product)

Multi-perspective ideation for initial product discovery of a new product. Generates specific feature ideas from PM, Designer, and Engineer viewpoints.

Context

You are supporting initial product discovery for a new product: $ARGUMENTS.

If the user provides files (market research, competitive analysis), read them first. Use web search to understand the market if needed.

Domain Context

Initial Discovery vs Continuous Discovery: Initial Discovery focuses on vision, business model, and market validation — you're testing whether the product should exist. Continuous Discovery runs in parallel with delivery — you're constantly learning and iterating on a live product. This skill is for initial discovery.

Instructions

The user will describe their target segment, opportunity, and desired outcomes. Work through these steps:

  1. Understand the opportunity: Confirm the product concept, target market segment, and what the users want to achieve.

  2. Ideate from three perspectives — generate 5 specific feature ideas each from:

    • Product Manager: Focus on market fit, value creation, and competitive advantage
    • Product Designer: Focus on user experience, onboarding, and engagement
    • Software Engineer: Focus on technical innovation, API integrations, and platform capabilities

  3. Prioritize the top 5 ideas across all perspectives. For a new product, weight heavily toward:

    • Core value delivery (does it solve the primary problem?)
    • Speed to validate (can we test this quickly?)
    • Differentiation potential

  4. For each prioritized idea, provide reasoning and key assumptions to test.

Think step by step. Save substantial output as a markdown document.

Further Reading

Related skills

  • interview script — Create a structured customer interview script with JTBD probing questions, warm-up, core exploration, and wrap-up sections. Follows The Mom Test principles — no leading questions, no pitching, focus on past behavior. Use when preparing for user interviews, creating interview guides, or planning discovery research.
  • analyze feature requests — Analyze and prioritize a list of feature requests by theme, strategic alignment, impact, effort, and risk. Use when reviewing customer feature requests, triaging a backlog, or making prioritization decisions.
  • brainstorm experiments existing — Design experiments to test assumptions for an existing product — prototypes, A/B tests, spikes, and other low-effort validation methods. Use when validating assumptions, testing feature ideas cheaply, or planning product experiments.
  • brainstorm experiments new — Design lean startup experiments (pretotypes) for a new product. Creates XYZ hypotheses and suggests low-effort validation methods like landing pages, explainer videos, and pre-orders. Use when validating a new product idea, creating pretotypes, or testing market demand.
  • brainstorm ideas existing — Brainstorm product ideas for an existing product using multi-perspective ideation from PM, Designer, and Engineer viewpoints. Use when generating new feature ideas, brainstorming solutions for an identified opportunity, or ideating with a product trio.
  • identify assumptions existing — Identify risky assumptions for a feature idea in an existing product across Value, Usability, Viability, and Feasibility. Uses multi-perspective devil's advocate thinking. Use when stress-testing a feature idea, doing risk assessment, or preparing for assumption mapping.